Coordinator of Digital Engagement

Job Title: Coordinator, Digital Engagement 

Department: IPR

Location:Remote

Reports to: Senior Manager, Digital Engagement

Founded in 2002, Operation Homefront is a national nonprofit organization whose mission is to build strong, stable, and secure military families so they can thrive, not simply struggle to get by, in the communities they have worked so hard to protect. Operation Homefront is sourcing candidates for a Coordinator, Digital Engagement.

We are seeking a dedicated professional who embodies Operation Homefront’s core values of doing what is right, respecting others, performing with excellence, and showing gratitude and has a passion for our mission to serve military families. The ideal candidate will play a key role in elevating our social media presence by managing day-to-day content creation, social media posting, engaging with our online community in a timely manner, maintaining content calendars, crafting organic copy, producing creative assets, and generating insightful social media reports. The ideal candidate is a dynamic and motivated individual with a background in journalism, writing, or digital media. They thrive in an energetic environment, take ownership of their responsibilities, and proactively create impactful, mission-aligned content.

Qualifications:

• Must live in the United States. 
• At least 2 years of experience in social media and content writing. 
• Experience with MS Office programs, Adobe, Video editing, Canva, and social media tools preferred. 
• Communications experience a plus.
• Google Analytics experience a plus.
• Ability to travel up to 15% as needed,
• Bachelor’s degree required.
• Valid driver’s license.
• Acceptable MVR (annual).
• Criminal background check.
• Passion for Operation Homefront’s mission.

Specific Duties:

• Works with the Senior Manager of Digital Engagement to carry out the day-to-day responsibilities of managing the Operation Homefront brand channels while keeping key stakeholders and employees informed.
• Create engaging social media content, including graphics, videos, and written content across all major social media platforms to include Facebook, Instagram, LinkedIn, YouTube, and X.
• Works synchronously with the Integrated Public Relations team to help amplify important news stories and other key moments.
• Conceive fresh and appealing ideas for new content that supports the Operation Homefront brand and engages with the military family and donor communities.
• Oversee community management and engage in real time on social channels to ensure we deliver excellent support and social engagement.
• Research and draw conclusions from social data, perform fact-checking, assess implications, and make recommendations.
• Helps maintain organic social media calendar.
• Schedule, tag, and publish organic social content.
• Optimize existing organization-created assets, UGC and EGC when available to maintain an active real-time presence on social channels.
• Moderate and manage crises in collaboration with IPR team when applicable to protect our brand reputation on social media.
• Partner with key stakeholders in social media strategy to plan for organic content needs.
• Collaborate with Partnership Marketing team to steward partnerships by helping create and deliver social content that aligns with giving levels, contractual obligations, and the social media strategy.
• Collaborate as needed with other departments and vendors to ensure support of online fundraising activities and integration of overall communications strategies consistent with messaging and branding and contributes to organizational goals.
• Identify influencers who organically engage with the brand that would be a good fit for brand campaigns and partnerships.
• Help execute Influencer Marketing campaigns.
• Pulls data to assist the Senior Manager of Digital Engagement in reporting for key stakeholders: informing the brand of overall social engagement highlights, and measuring performance based on KPIs to generate key insights and content recommendations.
• Assist regional staff in the creation of social media content and posting. Monitor program registrations and post to social in order
• to boost registration numbers as needed.
• Performs other duties, as assigned.

Other Details:

General office and sedentary. Use of personal computing equipment, telephone, multi-functioning printer and calculator. Manual dexterity, ability to lift up to 10 pounds. Ability to drive a motor vehicle and travel to and from meetings, training sessions or other business-related events to include overnight travel. May be required to work after hours to include weekends and holidays.

All applicants are considered for all positions without regard to race, religion, color, sex, gender, sexual orientation, pregnancy, age, national origin, physical/mental disability, medical condition, military/veteran status, genetic information, marital status, ethnicity, or any other protected classification, in accordance with applicable federal, state, and local laws. Those applicants requiring accommodation to complete the application and/or interview process should contact a management representative.

The above description covers the principal duties and responsibilities of the job. The description shall not, however, be construed as a complete listing of all miscellaneous, incidental, or similar duties which may be required from day-to-day. The candidate selected for employment will be required to submit to a criminal background check, motor vehicle record check, and education verification.